Sectors · Retail

Scent solutions for retail.

From fashion and jewellery boutiques to beauty retailers, department stores and showrooms, Bel-Air Aroma turns physical retail spaces into distinctive, memorable brand experiences.

Where scent can be applied

A fragrance strategy for each zone.

Entrances

Capture attention from the first step and connect the storefront to the brand.

Sales floors

Support product discovery with a fragrance that complements the collection and interior design.

Checkout

Keep a positive brand impression during payment, consultations and final interactions.

Click-and-collect

Extend your sensory identity beyond the store with scented packaging and collection areas.

Our approach

Turn every store visit into a brand memory.

Retail scenting creates a connection customers recognise beyond colours, materials and visual identity. We develop signature fragrances and balanced diffusion strategies that support discovery, comfort and brand recall across the whole shopper journey.

In numbers

Retail experience in numbers.

2 weeks

Longer-lasting recall

Published experiments found the memory advantage of scented products remained for at least two weeks.

3+ vs 0

Product details remembered

In one experiment, participants recalled three or more attributes of scented products after two weeks, versus none for unscented ones.

30 years

Of experimental research

A meta-analysis of three decades of atmospheric research found positive scent effects on pleasure, satisfaction and intentions.

4

Shopper touchpoints

Entrance, exploration, fitting and checkout can be connected through one sensory identity.

Figures from published studies; individual results vary and are not guaranteed.

Take the next step

Start your scent journey.

Explore fragrances, discuss a complete project or choose a ready-to-use solution. We'll guide you to the option that suits your space and objectives.

Bel-Air Aroma

Welcome to Bel-Air Aroma

Choose your country and language. Prices, currency and delivery adapt to your country.